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Контент-анализ×Дискурс-анализ×
ОбластьКачественные методыКачественные исследования
СемействоProcess / pipelineProcess / pipeline
Год появленияSystematised through Krippendorff's methodology work; 4th edition 20181989 (Fairclough); 1987 (Potter & Wetherell)
Автор методаKlaus Krippendorff (systematic formulation); roots in early 20th-century communications researchNorman Fairclough; Jonathan Potter and Margaret Wetherell
ТипQualitative / mixed-method research techniqueMethod
Основополагающий источникKrippendorff, K. (2018). Content Analysis: An Introduction to Its Methodology (4th ed.). Sage. ISBN: 978-1506395661Fairclough, N. (1989). Language and power. Longman. link ↗
Другие названияİçerik Analizi, systematic content coding, quantitative content analysisDA, Critical Discourse Analysis, Discursive Analysis
Связанные52
СводкаContent analysis is a systematic research technique for reducing text, visual, or media material into coded categories so that patterns can be counted, compared, and interpreted. Formalised by Klaus Krippendorff in his widely cited methodology textbook (latest edition 2018), the method sits at the boundary of qualitative and quantitative inquiry: it imposes structured, replicable coding on inherently meaning-laden material.Discourse analysis is a qualitative research methodology that examines how language, communication, and power shape meaning, identity, and social reality. Developed across linguistics, sociology, and psychology (particularly by Norman Fairclough and Jonathan Potter), discourse analysis goes beyond content to analyze language use as a social practice that constitutes and reflects power relations, ideologies, and social structures.
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ScholarGateСравнение методов: Content Analysis · Discourse Analysis. Получено 2026-06-15 из https://scholargate.app/ru/compare