Field Experiment in Politics
A field experiment in political science randomizes a real intervention — such as a get-out-the-vote canvass, mailing, or phone call — among genuine political actors in their natural environment and compares behavioral outcomes like validated turnout. Revived for the discipline by Gerber and Green's 2000 voter-mobilization study and codified in their 2012 textbook, the approach combines the causal leverage of randomization with the realism of consequential, real-world settings, while carefully distinguishing the effect of being assigned a treatment from the effect of actually receiving it.
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- Gerber, A. S., & Green, D. P. (2000). The Effects of Canvassing, Telephone Calls, and Direct Mail on Voter Turnout: A Field Experiment. American Political Science Review, 94(3), 653–663. · DOI 10.2307/2585837
- Gerber, A. S., & Green, D. P. (2012). Field Experiments: Design, Analysis, and Interpretation. New York: W. W. Norton. · ISBN 9780393979954
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