Bandingkan kaedah

	Teori Beralas Straussian	Etnografi
Bidang	Kualitatif	Kualitatif
Keluarga	Process / pipeline	Process / pipeline
Tahun asal	1990 (systematic elaboration; building on Glaser & Strauss 1967)	c. 1922 (Malinowski's Argonauts of the Western Pacific)
Pengasas	Anselm Strauss & Juliet Corbin	Bronisław Malinowski (modern ethnography); rooted in 19th-century anthropology
Jenis	Qualitative research method	Qualitative fieldwork tradition
Sumber perintis	Strauss, A., & Corbin, J. (1990). Basics of Qualitative Research: Grounded Theory Procedures and Techniques. Sage. ISBN: 978-0803932500	Hammersley, M. & Atkinson, P. (2019). Ethnography: Principles in Practice (4th ed.). Routledge. ISBN: 978-1138504462
Alias	Strauss-Corbin GT, systematic grounded theory, GTM (Straussian), conditional/consequential matrix GT	Etnografi, participant observation, fieldwork, ethnographic research
Berkaitan	6	5
Ringkasan	Straussian Grounded Theory is a systematic qualitative methodology developed by Anselm Strauss and Juliet Corbin that generates theory inductively from data through structured coding procedures. Unlike exploratory description, it aims to produce a substantive mid-range theory that explains how a social process unfolds, grounding every theoretical claim directly in empirical evidence collected from participants who have experienced the phenomenon under study.	Ethnography is a qualitative research tradition in which a researcher immerses themselves in a social group or community over an extended period — typically three to six months or longer — to study its culture, values, and behaviours in their natural setting. Originating in social and cultural anthropology, and consolidated as a rigorous method by Bronisław Malinowski in the early twentieth century, ethnography produces rich, contextualised accounts of how people live, work, and make meaning together.