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Observasi Partisipan Daring×Observasi Non-partisipan Daring×
BidangMetodologi SurveiMetodologi Survei
KeluargaProcess / pipelineProcess / pipeline
Tahun asalLate 1990s–2000sLate 1990s–2000s
PencetusChristine Hine (virtual ethnography); Robert Kozinets (netnography)Christine Hine; Robert Kozinets (digital/online adaptation)
TipeQualitative data collection methodQualitative data collection technique
Sumber perintisHine, C. (2000). Virtual Ethnography. SAGE Publications. ISBN: 978-0761958956Kozinets, R. V. (2010). Netnography: Doing Ethnographic Research Online. Sage. ISBN: 978-1847875228
Aliasvirtual participant observation, digital ethnographic observation, cyber participant observation, internet participant observationdigital non-participant observation, passive online observation, covert online observation, online unobtrusive observation
Terkait56
RingkasanOnline participant observation is a qualitative data collection method in which the researcher enters a digital community or online environment — forums, social media groups, multiplayer games, virtual workplaces — both as a participant and as an observer, systematically documenting social interactions, practices, and meanings as they naturally unfold in the digital space.Online non-participant observation is a qualitative data collection technique in which the researcher watches and records naturally occurring behaviour in digital settings — forums, social media platforms, chat groups, comment sections, or online communities — without joining, interacting with, or disclosing their presence to participants. The approach transplants the classical non-participant observation tradition into internet-mediated spaces, enabling study of authentic discourse and interaction as it unfolds organically.
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ScholarGateBandingkan metode: Online Participant Observation · Online Non-participant Observation. Diakses 2026-06-20 dari https://scholargate.app/id/compare