השוואת שיטות
סקרו את השיטות שבחרתם זו לצד זו; שורות שבהן יש הבדל מודגשות.
| סקר מובייל× | סקר אורך× | |
|---|---|---|
| תחום | מתודולוגיית סקרים | מתודולוגיית סקרים |
| משפחה | Process / pipeline | Process / pipeline |
| שנת המקור≠ | Late 2000s–2010s (accelerated with smartphone adoption, ~2007–2015) | 1940s (panel survey tradition); longitudinal designs codified mid-20th century |
| הוגה השיטה≠ | Emerged from web survey methodology researchers (Couper, Buskirk, Toepoel, and others) | Established tradition; formalized in social science by Paul Lazarsfeld and colleagues (1940s panel studies) |
| סוג≠ | Quantitative / mixed data collection technique | Quantitative / mixed-methods survey design |
| מקור מכונן≠ | Toepoel, V., & Lugtig, P. (2014). What happens if you offer a mobile option to your web panel? Evidence from a probability-based panel of internet users. Social Science Computer Review, 32(4), 544–560. DOI ↗ | Menard, S. (2002). Longitudinal Research (2nd ed.). Sage Publications. ISBN: 978-0761922292 |
| כינויים | smartphone survey, mobile web survey, mobile questionnaire, m-survey | panel survey, repeated-measures survey, longitudinal panel study, wave survey |
| קשורות≠ | 6 | 3 |
| תקציר≠ | A mobile survey is a self-report questionnaire designed and administered through smartphones or tablets, either via a mobile-optimized web browser or a dedicated app. As mobile devices became the dominant mode of internet access globally, surveys must be built for small screens, touch interaction, and variable connectivity. Mobile surveys are used across social science, public health, market research, and organizational studies when reaching respondents in their natural, everyday context is a priority. | A longitudinal survey collects structured questionnaire data from the same individuals or units at two or more distinct points in time. By tracking the same respondents across waves, researchers can distinguish genuine change from stable individual differences, establish temporal ordering between variables, and model trajectories of attitudes, behaviors, or outcomes in ways that a single cross-sectional snapshot cannot support. |
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