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מחקר קבוצות מיקוד×מחקר מקרה בוחן×
תחוםאיכותניאיכותני
משפחהProcess / pipelineProcess / pipeline
שנת המקור1940s (sociological origin); modern applied form from the 1980s–1990s1984 (seminal codification)
הוגה השיטהRobert K. Merton (sociological precursor, 1940s); popularised in applied research by Richard A. KruegerRobert K. Yin (systematised in Case Study Research, 1984)
סוגQualitative data collection methodQualitative research design
מקור מכונןKrueger, R.A. & Casey, M.A. (2014). Focus Groups: A Practical Guide for Applied Research (5th ed.). Sage. ISBN: 978-1483365244Yin, R.K. (2018). Case Study Research and Applications: Design and Methods (6th ed.). Sage. ISBN: 978-1506336169
כינוייםfocus group discussion, FGD, group interview, Odak Grup AraştırmasıVaka Çalışması (Case Study), case study design, case study methodology
קשורות65
תקצירFocus group research is a qualitative data-collection method in which a trained moderator guides structured discussions with homogeneous groups of six to ten participants to explore ideas, attitudes, and perceptions on a defined topic. Developed from sociological roots in the 1940s and systematised for applied research by Krueger and Casey, the method leverages group interaction as a data source — revealing not just what people think, but how they negotiate and articulate views in a social setting.Case study research is a qualitative research design that investigates a specific phenomenon, individual, group, organisation, or event in depth within its real-world context. Systematised by Robert K. Yin in 1984, it supports single-case and multiple-case designs and draws on multiple data sources — interviews, observation, documents, and artefacts — to build a rich, contextualised account of a bounded unit.
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ScholarGateהשוואת שיטות: Focus Group · Case Study. אוחזר בתאריך 2026-06-15 מתוך https://scholargate.app/he/compare