השוואת שיטות

	ניתוח תמטי רפלקסיבי דיגיטלי	Thematic Analysis
תחום	איכותני	מחקר איכותני
משפחה	Process / pipeline	Process / pipeline
שנת המקור	2006 (RTA foundation); digital application consolidated ~2019–2022	2006
הוגה השיטה	Virginia Braun & Victoria Clarke (reflexive foundation); extended by digital qualitative researchers	Virginia Braun and Victoria Clarke
סוג	Qualitative analytic method	Method
מקור מכונן	Braun, V., & Clarke, V. (2022). Thematic Analysis: A Practical Guide. Sage. ISBN: 978-1473953246	Braun, V., & Clarke, V. (2006). Using thematic analysis in psychology. Qualitative Research in Psychology, 3(2), 77–101.
כינויים	digital RTA, online reflexive thematic analysis, RTA for digital data	TA, Reflexive Thematic Analysis
קשורות	6	3
תקציר	Digital Reflexive Thematic Analysis (Digital RTA) applies Braun and Clarke's reflexive thematic analysis framework to qualitative data generated in or collected from digital environments — including social media posts, online forums, chat transcripts, email, digital interviews, and other online texts. It foregrounds the researcher's active, interpretive role and treats theme generation as a creative-analytic act shaped by the analyst's theoretical positioning rather than a mechanical coding procedure.	Thematic Analysis (TA) is a qualitative research methodology for identifying, analyzing, and reporting patterns (themes) in qualitative data. Developed systematically by Virginia Braun and Victoria Clarke (2006), TA is flexible and accessible, applicable across diverse theoretical frameworks and data types, making it one of the most widely used qualitative methods in psychology, health research, and social sciences.