Goodman Association Model

Goodman's association models, especially the row-column (RC) model, analyze the association in a two-way contingency table by representing it as a product of estimated scores for the row categories and scores for the column categories, scaled by an intrinsic association parameter. Introduced by Leo Goodman in 1979, they are log-multiplicative rather than purely log-linear, allowing ordered categories to be assigned data-driven scores and the strength of association to be summarized in a single, interpretable coefficient.