Vertaile menetelmiä

	Fokus sitoutumistutkimus	Grounded Theory
Tieteenala	Laadulliset menetelmät	Laadullinen tutkimus
Menetelmäperhe	Process / pipeline	Process / pipeline
Syntyvuosi	1940s (sociological origin); modern applied form from the 1980s–1990s	1967
Kehittäjä	Robert K. Merton (sociological precursor, 1940s); popularised in applied research by Richard A. Krueger	Barney Glaser and Anselm Strauss
Tyyppi	Qualitative data collection method	Method
Alkuperäislähde	Krueger, R.A. & Casey, M.A. (2014). Focus Groups: A Practical Guide for Applied Research (5th ed.). Sage. ISBN: 978-1483365244	Glaser, B. G., & Strauss, A. L. (1967). The discovery of grounded theory: Strategies for qualitative research. Aldine.
Rinnakkaisnimet	focus group discussion, FGD, group interview, Odak Grup Araştırması	GT, Grounded Theory Approach
Liittyvät	6	3
Tiivistelmä	Focus group research is a qualitative data-collection method in which a trained moderator guides structured discussions with homogeneous groups of six to ten participants to explore ideas, attitudes, and perceptions on a defined topic. Developed from sociological roots in the 1940s and systematised for applied research by Krueger and Casey, the method leverages group interaction as a data source — revealing not just what people think, but how they negotiate and articulate views in a social setting.	Grounded Theory (GT) is a systematic qualitative research methodology in which theory emerges directly from data through iterative analysis, rather than being imposed before data collection. Developed by Barney Glaser and Anselm Strauss in 1967, GT prioritizes generating explanatory frameworks grounded in evidence.