مقایسهٔ روش‌ها

	تحلیل نشانه‌شناختی چندموردی	پژوهش مطالعه موردی
حوزه	کیفی	کیفی
خانواده	Process / pipeline	Process / pipeline
سال پیدایش	1980s–1990s (consolidation in communication and marketing research)	1984 (seminal codification)
پدیدآور	Synthesised from Peircean/Saussurean semiotics and Yin's multiple case study logic; Floch (1990) is a key applied exemplar	Robert K. Yin (systematised in Case Study Research, 1984)
نوع	Qualitative comparative research design	Qualitative research design
منبع بنیادین	Floch, J.-M. (1990). Semiotique, marketing et communication: sous les signes, les strategies. Presses Universitaires de France. [English translation: Semiotics, Marketing and Communication, Palgrave Macmillan, 2001.] ISBN: 978-0333776858	Yin, R.K. (2018). Case Study Research and Applications: Design and Methods (6th ed.). Sage. ISBN: 978-1506336169
نام‌های دیگر	multi-case semiotic analysis, comparative semiotic case study, cross-case semiotic inquiry, MCSA	Vaka Çalışması (Case Study), case study design, case study methodology
مرتبط	5	5
خلاصه	Multiple case-based semiotic analysis is a qualitative research design that applies semiotic frameworks — the systematic study of signs, codes, and meaning-making — across two or more purposively selected cases. By combining the comparative logic of multiple case study research with the interpretive tools of semiotics (structural, Peircean, or Greimasian), it enables researchers to uncover how meaning is constructed and varied across distinct cultural, organisational, or communicative contexts.	Case study research is a qualitative research design that investigates a specific phenomenon, individual, group, organisation, or event in depth within its real-world context. Systematised by Robert K. Yin in 1984, it supports single-case and multiple-case designs and draws on multiple data sources — interviews, observation, documents, and artefacts — to build a rich, contextualised account of a bounded unit.