مقایسهٔ روشها
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| تحلیل گفتمان× | قومنگاری× | |
|---|---|---|
| حوزه≠ | پژوهش کیفی | کیفی |
| خانواده | Process / pipeline | Process / pipeline |
| سال پیدایش≠ | 1989 (Fairclough); 1987 (Potter & Wetherell) | c. 1922 (Malinowski's Argonauts of the Western Pacific) |
| پدیدآور≠ | Norman Fairclough; Jonathan Potter and Margaret Wetherell | Bronisław Malinowski (modern ethnography); rooted in 19th-century anthropology |
| نوع≠ | Method | Qualitative fieldwork tradition |
| منبع بنیادین≠ | Fairclough, N. (1989). Language and power. Longman. link ↗ | Hammersley, M. & Atkinson, P. (2019). Ethnography: Principles in Practice (4th ed.). Routledge. ISBN: 978-1138504462 |
| نامهای دیگر≠ | DA, Critical Discourse Analysis, Discursive Analysis | Etnografi, participant observation, fieldwork, ethnographic research |
| مرتبط≠ | 2 | 5 |
| خلاصه≠ | Discourse analysis is a qualitative research methodology that examines how language, communication, and power shape meaning, identity, and social reality. Developed across linguistics, sociology, and psychology (particularly by Norman Fairclough and Jonathan Potter), discourse analysis goes beyond content to analyze language use as a social practice that constitutes and reflects power relations, ideologies, and social structures. | Ethnography is a qualitative research tradition in which a researcher immerses themselves in a social group or community over an extended period — typically three to six months or longer — to study its culture, values, and behaviours in their natural setting. Originating in social and cultural anthropology, and consolidated as a rigorous method by Bronisław Malinowski in the early twentieth century, ethnography produces rich, contextualised accounts of how people live, work, and make meaning together. |
| ScholarGateمجموعهداده ↗ |
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