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Multiple Case-Based Metaphor Analysis

Multiple case-based metaphor analysis is a qualitative comparative method that systematically identifies and interprets metaphorical language across two or more bounded cases — such as schools, organisations, or participant groups — to reveal how people in different contexts conceptualise a shared phenomenon. It integrates Lakoff and Johnson's conceptual metaphor theory with Yin's multiple-case logic, enabling both within-case depth and cross-case breadth.

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Taksonoomiline meetodikirje · process-pipeline / qualitative

Lakoff, G., & Johnson, M. (1980). Metaphors We Live By. University of Chicago Press. · ISBN 978-0226468013
Yin, R. K. (2014). Case Study Research: Design and Methods (5th ed.). Sage Publications. · ISBN 978-1452242569

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