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Feld-basierte visuelle Analyse×Visuelle Elicitation Visuelle Analyse×
FachgebietQualitativQualitativ
FamilieProcess / pipelineProcess / pipeline
Entstehungsjahr1990s–2000s (systematic field-based visual methods codified)2000s–2010s (consolidation as a combined approach)
UrheberGillian Rose; Marcus Banks; John Collier Jr. (photo-elicitation precursors)Synthesised from photo elicitation (Collier, 1957; Harper, 2002) and visual analysis traditions (Rose; Banks)
TypQualitative field research techniqueQualitative combined method
Wegweisende QuelleRose, G. (2012). Visual Methodologies: An Introduction to Researching with Visual Materials (3rd ed.). Sage. ISBN: 978-1446207567Harper, D. (2002). Talking about pictures: A case for photo elicitation. Visual Studies, 17(1), 13–26. DOI ↗
Aliasnamenfieldwork visual analysis, in-situ visual analysis, ethnographic visual analysis, field visual researchVEVA, photo-elicitation visual analysis, image elicitation visual analysis, participatory visual analysis
Verwandt54
ZusammenfassungField-based visual analysis is a qualitative approach in which researchers collect and analyze visual materials — photographs, video, diagrams, environmental signs, and spatial arrangements — directly within the natural settings where they are produced and used. By anchoring visual analysis in fieldwork, this method captures images and visual phenomena in their social and spatial context, enabling interpretation that goes beyond what can be achieved from decontextualized images alone.Visual Elicitation Visual Analysis (VEVA) is a qualitative method that uses photographs or other images as interview stimuli to prompt participant engagement, then subjects the resulting visual materials — both the stimuli and any participant-produced images — to systematic visual analysis. The approach treats images as the primary analytic object, examining composition, symbolism, and visual meaning rather than limiting analysis to the verbal discourse images generate. VEVA is particularly powerful in participatory visual research and photo-voice studies where images are both elicitation tools and data.
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ScholarGateMethoden vergleichen: Field-based visual analysis · Visual Elicitation Visual Analysis. Abgerufen am 2026-06-15 von https://scholargate.app/de/compare