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Analýza diskurzu×Etnografie×
OborKvalitativní výzkumKvalitativní metody
RodinaProcess / pipelineProcess / pipeline
Rok vzniku1989 (Fairclough); 1987 (Potter & Wetherell)c. 1922 (Malinowski's Argonauts of the Western Pacific)
TvůrceNorman Fairclough; Jonathan Potter and Margaret WetherellBronisław Malinowski (modern ethnography); rooted in 19th-century anthropology
TypMethodQualitative fieldwork tradition
Původní zdrojFairclough, N. (1989). Language and power. Longman. link ↗Hammersley, M. & Atkinson, P. (2019). Ethnography: Principles in Practice (4th ed.). Routledge. ISBN: 978-1138504462
Další názvyDA, Critical Discourse Analysis, Discursive AnalysisEtnografi, participant observation, fieldwork, ethnographic research
Příbuzné25
ShrnutíDiscourse analysis is a qualitative research methodology that examines how language, communication, and power shape meaning, identity, and social reality. Developed across linguistics, sociology, and psychology (particularly by Norman Fairclough and Jonathan Potter), discourse analysis goes beyond content to analyze language use as a social practice that constitutes and reflects power relations, ideologies, and social structures.Ethnography is a qualitative research tradition in which a researcher immerses themselves in a social group or community over an extended period — typically three to six months or longer — to study its culture, values, and behaviours in their natural setting. Originating in social and cultural anthropology, and consolidated as a rigorous method by Bronisław Malinowski in the early twentieth century, ethnography produces rich, contextualised accounts of how people live, work, and make meaning together.
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ScholarGatePorovnat metody: Discourse Analysis · Ethnography. Získáno 2026-06-17 z https://scholargate.app/cs/compare