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Digitální etnografie×Analýza narativu×
OborKvalitativní metodyKvalitativní metody
RodinaProcess / pipelineProcess / pipeline
Rok vznikuLate 1990s – 2000s1967 (foundational); 2008 (canonical handbook)
TvůrceChristine Hine (virtual ethnography); Robert V. Kozinets (netnography)Catherine Kohler Riessman (seminal synthesis, 2008); roots in Labov & Waletzky (1967)
TypQualitative research methodQualitative interpretive method
Původní zdrojKozinets, R. V. (2010). Netnography: Doing Ethnographic Research Online. Sage. ISBN: 978-1847875228Riessman, C.K. (2008). Narrative Methods for the Human Sciences. Sage. link ↗
Další názvyonline ethnography, virtual ethnography, internet ethnography, netnographynarrative inquiry, life history analysis, biographical research, Anlatı Analizi (Narrative Analysis)
Příbuzné66
ShrnutíDigital ethnography is a qualitative research method that adapts traditional ethnographic fieldwork to online and digitally mediated settings. Drawing on sustained participant observation, document collection, and sometimes interviews, the researcher immerses themselves in one or more digital communities — social media platforms, forums, gaming spaces, or messaging groups — to understand how culture, identity, and social practice are constructed through digital interaction. The approach recognises that online spaces are not merely reflections of offline life but distinctive sites of cultural production in their own right.Narrative analysis is a qualitative research method, synthesised canonically by Catherine Kohler Riessman (2008), that examines how individuals storise their lived experiences and construct meaning through the telling. Drawing on life history, biographical, and narrative inquiry traditions, it treats the story itself — not just its content — as the unit of analysis, attending to temporal sequence, plot structure, and the social context in which a narrative is produced.
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ScholarGatePorovnat metody: Digital Ethnography · Narrative Analysis. Získáno 2026-06-17 z https://scholargate.app/cs/compare