Сравнение на методи

	Дискусия във виртуална фокус група	Дистанционно полуструктурирано интервю
Област	Методология на проучванията	Методология на проучванията
Семейство	Process / pipeline	Process / pipeline
Година на възникване	Late 1990s (synchronous online); mainstream adoption 2020	Late 1990s–2000s (widespread adoption post-2020)
Създател	Adaptation of traditional focus groups (Robert K. Merton, 1940s); remote modality formalized in the late 1990s–2000s and widely adopted post-2020	Adapted from classical semi-structured interviewing (Kvale, 1996); remote delivery formalised in qualitative methods literature from the late 1990s onward
Тип	Qualitative group data collection	Qualitative data collection technique
Основополагащ източник	Lobe, B., Morgan, D., & Hoffman, K. A. (2020). Qualitative data collection in an era of social distancing. International Journal of Qualitative Methods, 19, 1–8.	Kvale, S. (1996). InterViews: An Introduction to Qualitative Research Interviewing. Sage. ISBN: 978-0803958203
Други названия	virtual focus group, online focus group, video-mediated focus group, distributed focus group	virtual semi-structured interview, online semi-structured interview, video-mediated semi-structured interview, distance semi-structured interview
Свързани	5	5
Резюме	A Remote Focus Group is a synchronous, moderated group discussion conducted via video or audio conferencing rather than in a shared physical space. Participants — typically 5 to 10 people — join from separate locations and discuss a topic guided by a trained moderator. The method preserves the core strengths of in-person focus groups (group interaction, idea building, spontaneous reactions) while eliminating geographic barriers and reducing recruitment costs. It has become a mainstream qualitative data collection approach, especially following the widespread adoption of video conferencing platforms.	A remote semi-structured interview is a qualitative data collection method in which a researcher conducts a guided, flexible conversation with a participant over a distance-bridging medium — telephone, video conferencing, or voice-over-IP — using a prepared topic guide with open-ended questions while allowing natural conversational elaboration. It combines the structure and comparability of a protocol-driven approach with the depth and flexibility characteristic of qualitative inquiry, delivered without physical co-presence.