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| Дискусия във виртуална фокус група× | Онлайн полуструктурирано интервю× | |
|---|---|---|
| Област | Методология на проучванията | Методология на проучванията |
| Семейство | Process / pipeline | Process / pipeline |
| Година на възникване≠ | Late 1990s (synchronous online); mainstream adoption 2020 | Late 1990s–2000s (systematic treatment by ~2010) |
| Създател≠ | Adaptation of traditional focus groups (Robert K. Merton, 1940s); remote modality formalized in the late 1990s–2000s and widely adopted post-2020 | Adapted from face-to-face semi-structured interviewing; online variant emerged with internet adoption in research (Salmons, Mann, Stewart) |
| Тип≠ | Qualitative group data collection | Qualitative data collection technique |
| Основополагащ източник≠ | Lobe, B., Morgan, D., & Hoffman, K. A. (2020). Qualitative data collection in an era of social distancing. International Journal of Qualitative Methods, 19, 1–8. DOI ↗ | Brinkmann, S., & Kvale, S. (2015). InterViews: Learning the Craft of Qualitative Research Interviewing (3rd ed.). Sage. ISBN: 978-1452203867 |
| Други названия | virtual focus group, online focus group, video-mediated focus group, distributed focus group | virtual semi-structured interview, remote semi-structured interview, online qualitative interview, video-mediated semi-structured interview |
| Свързани | 5 | 5 |
| Резюме≠ | A Remote Focus Group is a synchronous, moderated group discussion conducted via video or audio conferencing rather than in a shared physical space. Participants — typically 5 to 10 people — join from separate locations and discuss a topic guided by a trained moderator. The method preserves the core strengths of in-person focus groups (group interaction, idea building, spontaneous reactions) while eliminating geographic barriers and reducing recruitment costs. It has become a mainstream qualitative data collection approach, especially following the widespread adoption of video conferencing platforms. | An online semi-structured interview is a qualitative data collection technique in which a researcher conducts a guided but flexible conversation with a participant over a digital medium — video call, telephone, chat, or email — using a prepared interview guide with open-ended questions while remaining free to probe, reorder, or add follow-up questions as the dialogue unfolds. It combines the accessibility of remote communication with the depth and adaptability of semi-structured inquiry. |
| ScholarGateНабор от данни ↗ |
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