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ОбластМетодология на проучваниятаМетодология на проучванията
СемействоProcess / pipelineProcess / pipeline
Година на възникване1990s–2000s (internet survey era)1961
СъздателEvolved from convenience sampling; internet applications documented from mid-1990s onwardLeo A. Goodman
ТипNon-probability samplingNon-probability sampling technique
Основополагащ източникGosling, S. D., Vazire, S., Srivastava, S., & John, O. P. (2004). Should we trust web-based studies? A comparative analysis of six preconceptions about internet questionnaires. American Psychologist, 59(2), 93–104. DOI ↗Goodman, L. A. (1961). Snowball sampling. Annals of Mathematical Statistics, 32(1), 148–170. DOI ↗
Други названияweb-based convenience sampling, internet convenience sampling, digital convenience sampling, online accidental samplingchain-referral sampling, network sampling, respondent-driven sampling, referral sampling
Свързани33
РезюмеOnline convenience sampling is a non-probability technique in which participants are recruited via internet channels — survey platforms, social media, email lists, or research panels — simply because they are accessible and willing to respond. It is the online analogue of traditional convenience sampling, offering fast, low-cost data collection at the expense of known representativeness. It is among the most widely used approaches in social, behavioral, and health sciences research conducted through web-based surveys.Snowball sampling is a non-probability recruitment technique in which initial participants (seeds) refer the researcher to others who meet the study criteria, and those referrals in turn refer further participants. The sample grows incrementally — like a rolling snowball — until the required size or theoretical saturation is reached. It is the method of choice when a target population has no accessible sampling frame, such as undocumented migrants, illicit drug users, survivors of stigmatised experiences, or members of closed professional networks.
ScholarGateНабор от данни
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ScholarGateСравнение на методи: Online convenience sampling · Snowball Sampling. Извлечено на 2026-06-18 от https://scholargate.app/bg/compare