Сравнение на методи

	Анализ на разговор в естествена среда (Field-based Conversation Analysis)	Етнография
Област	Качествени методи	Качествени методи
Семейство	Process / pipeline	Process / pipeline
Година на възникване	1960s–1970s (CA foundations); field applications consolidated from the 1990s onward	c. 1922 (Malinowski's Argonauts of the Western Pacific)
Създател	Harvey Sacks, Emanuel Schegloff, Gail Jefferson (CA roots); extended to field settings by later ethnomethodologists	Bronisław Malinowski (modern ethnography); rooted in 19th-century anthropology
Тип	Qualitative observational-analytic approach	Qualitative fieldwork tradition
Основополагащ източник	Hindmarsh, J., & Llewellyn, N. (2017). Video in sociomaterial investigations: A solution to the problem of relevance for organizational research. Organizational Research Methods, 21(2), 412–437.	Hammersley, M. & Atkinson, P. (2019). Ethnography: Principles in Practice (4th ed.). Routledge. ISBN: 978-1138504462
Други названия	field CA, naturalistic conversation analysis, in situ conversation analysis, fieldwork CA	Etnografi, participant observation, fieldwork, ethnographic research
Свързани	3	5
Резюме	Field-based conversation analysis (field CA) applies the rigorous sequential-analytic methods of conversation analysis to talk and interaction recorded in real-world settings — workplaces, clinics, classrooms, and public spaces — rather than to pre-existing corpora or laboratory data. By combining sustained fieldwork access with fine-grained transcript analysis, it reveals how social order is accomplished turn by turn in the actual environments where it matters.	Ethnography is a qualitative research tradition in which a researcher immerses themselves in a social group or community over an extended period — typically three to six months or longer — to study its culture, values, and behaviours in their natural setting. Originating in social and cultural anthropology, and consolidated as a rigorous method by Bronisław Malinowski in the early twentieth century, ethnography produces rich, contextualised accounts of how people live, work, and make meaning together.