Verbal-Guise Technique
The verbal-guise technique is the naturalistic cousin of the matched-guise technique for measuring language attitudes. Instead of one bidialectal speaker producing every variety, different speakers each produce a single variety, and listeners rate each speaker on personality and status trait scales. This solves the matched-guise problem of finding speakers who can authentically and equivalently perform two or more varieties, and it uses genuine native voices for each variety — but at the cost of reintroducing speaker-to-speaker differences as a potential confound. It remains a core instrument in the speaker-evaluation paradigm for studying covert attitudes toward accents, dialects, and languages.
Rekod sumber
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- Garrett, P. (2010). Attitudes to Language. Cambridge University Press. · ISBN 9780521759175
- Giles, H., & Billings, A. C. (2004). Assessing language attitudes: Speaker evaluation studies. In A. Davies & C. Elder (Eds.), The Handbook of Applied Linguistics (pp. 187–209). Blackwell. · ISBN 9780631228998
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