Focus Group Methodology
Focus group discussions are a qualitative research method in which a trained moderator guides a small group (typically 6–12 participants) through structured or semi-structured discussion of a specific topic or product. Developed by Merton and Lazarsfeld in the 1950s for market research, focus groups are now widely used in health sciences, education, social sciences, and policy research. The method leverages group interaction to generate rich, contextual insights that individual interviews may not reveal.
Registro de origen
Citas copiadas textualmente del registro de origen del método. No se infiere ninguna verificación a nivel de afirmación de ellas.
- Krueger, R. A. (1994). Focus Groups: A Practical Guide for Applied Research. SAGE Publications. · ISBN 978-0803954366
- Morgan, D. L. (1997). Focus groups as qualitative research. Qualitative Research Methods Series, 16. SAGE Publications. · ISBN 978-0761908631
- Kitzinger, J. (1994). The methodology of focus groups: The importance of interaction between research participants. Sociology of Health & Illness, 16(1), 103-121. · DOI 10.1111/1467-9566.ep11347023
- Wilkinson, S. (2004). Focus groups: A feminist method. Psychology of Women Quarterly, 25(4), 287-298. · DOI 10.1002/9780470776278.ch14
Afirmaciones curadas
Afirmaciones persistidas en el libro mayor de evidencia, cada una con su propia evaluación.
Esta vista no inventa una evaluación de afirmación si el libro mayor no tiene ninguna.
Métodos relacionados
Generado a partir del grafo de métodos y mostrado como relaciones sugeridas por la máquina; no se infiere ninguna afirmación de evidencia.