Participatory Semiotic Analysis
Participatory Semiotic Analysis (PSA) is a qualitative method that invites community members or research participants to actively co-analyze the signs, symbols, images, and texts that shape their social world. Combining the interpretive rigour of semiotic theory with the democratic ethos of participatory action research, PSA treats participants not as passive informants but as co-analysts who bring insider knowledge to the decoding of culturally embedded meanings.
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- Kress, G., & van Leeuwen, T. (2006). Reading Images: The Grammar of Visual Design (2nd ed.). Routledge. · ISBN 978-0415319153
- Cornwall, A., & Jewkes, R. (1995). What is participatory research? Social Science & Medicine, 41(12), 1667–1676. · DOI 10.1016/0277-9536(95)00127-S
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